by Cruise Market Watch | Sep 30, 2008 | Marketing, Video
By popular demand, we are proud to present the video version of the widely praised blog post "Get Your Pod Chirping; Grow Your Market Share."
by Cruise Market Watch | Sep 13, 2008 | Marketing, Online, Trends
Our monthly Cruise Search reflects change in demand and online market share. U.S. online cruise search is currently estimated at 9.4 million monthly unique individuals. Cruise Search shrank vs. both the previous month and August of last year. This indicates continued...
by Cruise Market Watch | Sep 11, 2008 | Cruise Market Community, Hot Topics, Marketing, Online
Marketing, boiled down to its essence, is about crafting product and communications. That held true in 1690 for Dom Pierre Perignon when word got around the palace of Versailles the blind Benedictine monk had combined stronger imported bottles and airtight corks with...
by Cruise Market Watch | Sep 8, 2008 | Marketing, Online, Revenue
Here is an idea. Symbolically shed the vestiges of corporate life and ritually transition into the freestyle cruising culture. Encourage owners to bring their Blackberry’s and iphones and upload a NCL widget. In a fun and lighthearted way users would transform their...
by Cruise Market Watch | Sep 7, 2008 | Marketing, Online, Trends
Web 2.0 is linking people. Cruise 2.0 is linking cruisers to booking agents, travel discounters, reviews (by actual cruisers not professional critics) and self-created travel blogs. Where is it going? The article "Understanding the Psyche of Tomorrow's Travellers"...