by Cruise Market Watch | Oct 23, 2008 | Hot Topics, Marketing
Ad agency and media bible Brandweek magazine is reporting Carnival Cruise Lines will soon debut a new ad campaign under the tagline "Fun For All. All For Fun." This has been highly anticipated, since Carnival dropped CooperDDB for Arnold in June 2008. Arnold was the...
by Cruise Market Watch | Oct 23, 2008 | Cruise Market Community
Starting with the most recognizable object, the anchor. It weighs more than 10,500 kilograms, or 23,00 lbs and is attached to 13 lengths of anchor chain. Each length is 15 fathoms or 90 feet. The large "odd shaped" object protruding from the front of the ship is the...
by Cruise Market Watch | Oct 20, 2008 | Marketing, Revenue
Recently onboard the Carnival Destiny I was fortunate to be photographed several times by the friendly staff. Pouring over the giant wall of fully developed photographs, I couldn’t help thinking of the I-phone. You know, the nifty screen where you flip through...
by Cruise Market Watch | Oct 18, 2008 | Hot Topics
The latest news posted October 10, 2008 about Norwegian’s new F3 ship-build by Cruise Critic clears up some of the questions about the ship's status. In a nutshell, speculation is Norwegian may only take delivery of one of the previously two ordered ships. It likely...
by Cruise Market Watch | Oct 18, 2008 | Revenue, Trends
One can make an argument that the slowdown, over the long term, may actually help the cruise industry. Hear me out. Yes, in recent weeks there has been a decline in bookings and some price drops as a response. Declines have also been noted here in our CruiseSearch and...