Spa trends for the cruise market

In 2009 we launched our series of discussions about niche market opportunities - markets where cruise lines can grow market share and revenue.  The first niche in the series was the spa market.  We sized the spa market for revenue potential and subsequently blogged a...

Cruise Days

These days are, to borrow from a cruise marketing program in Hamburg, Germany "Cruise Days." Gerd Drossel, Managing Director of the Hamburg Cruise Center (a port that has increased its cruise passenger traffic nearly 700% in just nine years) told me about their...

Cruiseology 101

Seatrade's Cruise Shipping Miami conference is awesome!  Got some great feedback from the State of the Industry and Luxury Cruise conferences which certainly will find its way (cruise value) into this blog (cruise value). I was introducing myself today as a...