by Cruise Market Watch | Sep 24, 2012 | Marketing, Online, Trends
People might be tempted to stereotype statisticians and other data crunchers as being heavily math leaning, if not somewhat lacking of the artistic gene. Not always so. The telling of an easy-to-comprehend story from a complex data set is really a skillful art. It...
by Cruise Market Watch | Aug 4, 2012 | Marketing, Revenue, Trends
Chinese grooms did not traditionally purchase diamond engagement rings for their prospective brides. It was only 20 years ago that diamonds begin to appear in engagement ceremonies among the Chinese elite. But smart marketing campaigns and the increasing purchasing...
by Cruise Market Watch | Jul 21, 2012 | Marketing, Trends
The cruise industry is often defined as a niche to the global tourism industry. The reason is that, in contrast with other branches of the tourism sector, the cruise industry is mostly driven by supply and not by demand. In fact, cruise lines make profit by providing...
by Cruise Market Watch | Dec 11, 2010 | Revenue, Trends
Among the 2011 highlights: ~Total worldwide cruise market is estimated at $29.4 billion, a 9.5% increase from 2010 ~Total cruise passengers carried worldwide in 2011 is estimated at 19.2 million, a 4.1% increase over 2010 ~Carnival (NYSE: CCL ) controls 51.6% of...
by Cruise Market Watch | Aug 24, 2010 | Trends
With projected growth of cruise passengers world wide at 7% to 18.4 million this year alone, the cruise market represents eye opening potential in a rough economic environment. Growth is a thing a beauty for any business, but especially welcome to small business...
by Cruise Market Watch | Jan 7, 2010 | Marketing, Revenue, Trends
When you are a researcher, you just can't help but be analytical. But I must not be the only one to wonder while on a cruise what the revenue is from an average cruiser - and how that income is distributed among cruise line expenses? In case I am not, here is a...