by Cruise Market Watch | Dec 23, 2011 | Hot Topics, Marketing, Video
Carnival recently announced an upgrade to its advertising campaign just ahead of the 2012 wave season. Right on the heals of NCL’s “Cruise like a Norwegian” and RCL’s “The Sea Is Calling” Carnival’s “Land Versus Sea” commercials are aimed directly at the yet to be...
by Cruise Market Watch | Nov 23, 2009 | Hot Topics, Marketing, Revenue, Stock, Video
Cruise Market Watch appears on PBS's Nightly Business Report, Friday November 20th, 2009 discussing the cruise industry and launch of the new mega ship, Oasis of the Seas.
by Cruise Market Watch | Jul 18, 2009 | Marketing, Video
Many reasons, but none more important than what real customers have to say. Here are some video comments from real cruisers interviewed by CruiseMarketWatch.com July 18th at the Port of Miami. Decision criteria in ship selection from onboard interviews are summarized...
by Cruise Market Watch | Dec 19, 2008 | Marketing, Video
As announced by Cruise Market Watch October 23, Carnival's new TV advertising campaign "Fun For All, All For Fun" will use 30-second spots created from its events carried out in Dallas and Philadelphia involving the world's largest inflatable beach ball and piñata....
by Cruise Market Watch | Dec 16, 2008 | Marketing, Video
P&O Cruises and its ad agency partner Miles Calcraft Briginshaw Duffy (MCBD) are launching their new promotional campaign on Boxing Day, December 26. Boxing day is a public holiday in the United Kingdom, Canada, New Zealand and Australia and marks the start of...
by Cruise Market Watch | Oct 12, 2008 | Hot Topics, Marketing, Video
The current crisis will be reminiscent of the post 911 "cocooning" phenomena that lead, to among other things, a revolution in kitchen home remodeling towards creating larger and more accommodating spaces to share and enjoy with friends and family. A new post...
