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Costa Cruise gets placement in top chinese movie

by Cruise Market Watch | Jan 23, 2009 | Hot Topics, Marketing

  Chinese moviegoers have been abuzz since the Dec 18, 2008 premier of famed director Feng Xiaogang's movie “If You Are The One . ”  It quickly became the highest grossing Chinese language film in Chinese movie history. Success has been accredited to Feng...

Royal Caribbean’s ad campaign “Get Out There” is going, going, gone…

by Cruise Market Watch | Nov 7, 2008 | Hot Topics, Marketing

The Wall Street Journal is reporting Royal Caribbean and new agency partner JWT are launching a new ad campaign Monday, November 10. The launch follows by only a few days Carnival’s new campaign – interestingly with former Royal Caribbean agency Arnold. Royal...

Increase onboard revenue with digital pictures.

by Cruise Market Watch | Oct 20, 2008 | Marketing, Revenue

Recently onboard the Carnival Destiny I was fortunate to be photographed several times by the friendly staff. Pouring over the giant wall of fully developed photographs, I couldn’t help thinking of the I-phone. You know, the nifty screen where you flip through...

September Cruise Search falls for second consecutive month

by Cruise Market Watch | Oct 14, 2008 | Hot Topics, Online

Our monthly Cruise Search reflects change in demand and online market share.  U.S. online cruise search is estimated at 8.8 million monthly unique individuals for the month of September.  Cruise Search shrank for the second consecutive month, both versus the...

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