by Cruise Market Watch | Oct 20, 2011 | Cruise Market Community, Marketing
Norwegian Cruise Lines has been generating positive cruise industry buzz over the last few weeks. After all, the launch of its new “Cruise like a Norwegian” national adverting campaign alone would be enough garner cruisers attention. But Norwegian topped itself with...
by Cruise Market Watch | Oct 8, 2011 | Revenue, Stock
Cruise stocks have been on some ride over last few weeks. Both Royal Caribbean (RCL) and Carnival (CCL) touched new 52-week lows early this week, only to rebound with the overall market as stock prices whipsaw in reaction to the daily cycle of news out of Europe....
by Cruise Market Watch | Sep 27, 2011 | Cruise Market Community
Going on a cruise is one of many vacationer's dreams. The great thing about a cruise is that everything is pretty much there for you and you don't have to worry about bringing in extra money, not unless you want to buy some souvenirs on the place of your destination....
by Cruise Market Watch | Jan 17, 2011 | Marketing, Stock, Top 10 Lists
Our proprietary database tracks daily ticket prices and passenger sailings to port destinations from nearly 8,000 annual cruises. This gives us a unique vantage point to spot unusual values.* Topping our "least expensive" list is the Norwegian Sky. For a total of...
by Cruise Market Watch | Oct 23, 2008 | Hot Topics, Marketing
Ad agency and media bible Brandweek magazine is reporting Carnival Cruise Lines will soon debut a new ad campaign under the tagline "Fun For All. All For Fun." This has been highly anticipated, since Carnival dropped CooperDDB for Arnold in June 2008. Arnold was the...