by Cruise Market Watch | Nov 19, 2008 | Marketing, Online, Revenue
Lets face it; there are just three ways to grow revenue: 1. Increase spending and/or frequency among current customers With a combination of increased passenger capacity, pressure on pricing and the general economic malaise, number one will be difficult in 2009. 2....
by Cruise Market Watch | Sep 30, 2008 | Marketing, Video
By popular demand, we are proud to present the video version of the widely praised blog post "Get Your Pod Chirping; Grow Your Market Share."
by Cruise Market Watch | Aug 16, 2008 | Marketing
You will read me referring to “getting your pod chirping” throughout this blog. What do I mean? Well, dolphins swim in pods. And as it turns out, these aquatic mammals are actually quite social. They communicate by producing chirps, whistles, creaks, chuffs, screams,...
by Cruise Market Watch | Aug 13, 2008 | Marketing
I had been wanting to blog about a “biker” themed cruise – after all, there are 6.6 million motorcycles registered in the U.S. (growing 37% since 2001). My idea is to bring Bret Michaels of Poison, reunite Nazareth and land Blue Oyster Cult (you get the idea). Then I...
