by Cruise Market Watch | Oct 25, 2012 | Revenue, Stock
Royal Caribbean Cruises Ltd. (NYSE:RCL) stock priced gained as much as 12 percent today after its third quarter earnings announcement, closing up over 8 percent. The stock hit a new 12 month high. Carnival Corporation (NYSE:CCL) was also up, and its stock is near...
by Cruise Market Watch | Nov 7, 2008 | Hot Topics, Marketing
The Wall Street Journal is reporting Royal Caribbean and new agency partner JWT are launching a new ad campaign Monday, November 10. The launch follows by only a few days Carnival’s new campaign – interestingly with former Royal Caribbean agency Arnold. Royal...
by Cruise Market Watch | Oct 23, 2008 | Hot Topics, Marketing
Ad agency and media bible Brandweek magazine is reporting Carnival Cruise Lines will soon debut a new ad campaign under the tagline "Fun For All. All For Fun." This has been highly anticipated, since Carnival dropped CooperDDB for Arnold in June 2008. Arnold was the...
by Cruise Market Watch | Oct 7, 2008 | Hot Topics
Announced today, RCL sold off its stake in Island Cruises and will move its control of one ship from the group to the Pullmantur brand. Related articles Cruise News: Monarch of the Seas to Sail Off to the Pullmantur Fleet...
by Cruise Market Watch | Sep 13, 2008 | Marketing, Online, Trends
Our monthly Cruise Search reflects change in demand and online market share. U.S. online cruise search is currently estimated at 9.4 million monthly unique individuals. Cruise Search shrank vs. both the previous month and August of last year. This indicates continued...
