by Cruise Market Watch | Nov 19, 2008 | Marketing, Online, Revenue
Lets face it; there are just three ways to grow revenue: 1. Increase spending and/or frequency among current customers With a combination of increased passenger capacity, pressure on pricing and the general economic malaise, number one will be difficult in 2009. 2....
by Cruise Market Watch | Nov 16, 2008 | Hot Topics, Marketing
Solstices occur twice a year, when the tilt of the Earth’s axis is oriented directly towards or away from the Sun. An inaugural launch like Celebrity’s Solstice, however, occurs just once. Celebrity is reaching new cruise line marketing heights in getting its pod...