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Carnival ready to launch new ad campaign with agency partner Arnold

by Cruise Market Watch | Oct 23, 2008 | Hot Topics, Marketing

Ad agency and media bible Brandweek magazine is reporting Carnival Cruise Lines will soon debut a new ad campaign under the tagline "Fun For All. All For Fun."   This has been highly anticipated, since Carnival dropped CooperDDB for Arnold in June 2008. Arnold was the...

The Mortgage Meltdown: The Consumer Behavior Impact

by Cruise Market Watch | Oct 12, 2008 | Hot Topics, Marketing, Video

  The current crisis will be reminiscent of the post 911 "cocooning" phenomena that lead, to among other things, a revolution in kitchen home remodeling towards creating larger and more accommodating spaces to share and enjoy with friends and family. A new post...

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